David
Cherian
Product & Strategic Designer
A strategy to execution designer, skilled at bringing teams together through engaging workshops, versed in setting up and running research, and operationalizing design and product delivery.
I have worked in design and product for the past several years in multi-million dollar programs of work in Healthcare, Education, and Finance. Common traits of projects that I work on are that they have shared complex ownership models, are in regulatory or compliance environments, or are fresh and built from the ground-up. Products I've worked on are used by over 80,000 customers annually, and another has a 4.9 rating and ranked in the top 30 for medical on the apple app store for over 3 years.

Case Studies

Xero
TAx automation
Partnered with the Singaporean government to automate Tax filings to improve ease of use while minimizing manual errors and fraud. Led the design of how Singapore Xero customers would use this capability which also paved the way for future regions where Xero operates to use this capability
DENTAL 99
Startup Project
Dental 99 is a startup that was just an idea when we initially approached it and required service design to help digitize the real-world experience into a customer-facing app, patient management portal, and check-in kiosk. We designed and launched the app, and since it has held a 4.9 rating and ranked in the top 50 for medical on the app store for over 3 years.


National Australia Bank
2-factor authentication
The product application experience is pivotal to onboarding customers. As the UXer on multiple projects that had multi-million dollar benefits, my role was to enable avenues of digital experiences across multiple channels to improve conversion rate, and one such enabler was implementing 2-factor authentication for existing customers for credit cards and personal loans to securely, efficiently, and accurately complete their application.
Don't take my word for it
Angela Bliss
Ex-head of Design | NAtional australia bank
David worked in my team at NAB and is a stand-out designer, communicator and strategist. He has the unique ability to attend to both the details and the big picture. Curious and smart, David is an extremely sought-after member of any project team and a delight to work with. He's got a huge future in front of him.
Kyle Morgan
Senior UX researcher | Google
I had the pleasure to have David as part of my project team, where he and I worked on a complex problem and system. David showed that he is highly passionate and very meticulous in his approach work. I found him to be well versed in practicing key mental models such as; First Principal thinking and Secondary Order thinking, which really supports his approach to HCD and UX and helped our project. His ability to capture key insights and turn these into actionable and useful solutions is a strength.
Robert LEe
Director of Innovation Engagements for Central Europe, Middle East & africa| VISA
David is one of those rare people whose curiosity, creativity, and pragmatism effortlessly combine into one. His natural sense of bringing together people and ideas with diverse and complex expertise is done through his respectful approach to collaboration. He has worked on projects that have involved a great deal of engagement, communication, and bridging teams in disparate locations - furthermore, he has done this with a smile on his face and positivity and professionalism that is highly admirable. Whatever David puts his mind towards solving a problem, he always truly thinking about how a solution will create impact, how people might use it, and the system as a whole. David is an intrapreneurial (and entrepreneurial) individual that I would highly recommend working with